CoCo partners with the fastest growing podcast in the WORLD
CoCo is excited to announce our partnership with podcast star and entrepreneur Ryan Pownall, a popular podcast host and influencer in the entertainment industry! CoCo Vodka has now become the official drink of Ryan Pownall’s popular podcast Pillow Talk, which has interviewed 100+ A-List celebrities with a combined following of over 250M. This announcement has set the Internet ablaze, with users taking to social media to join in on the celebrations.
This partnership is so electric because, at the core, CoCo Vodka and Ryan Pownall are very similar: they are built with the purpose of creating a whole new market niche to satisfy the young-at-heart and fun-loving consumer.
What this means for CoCo
“I really love my partners Mark & Av – I love their vision. And the drink is my absolute favorite, I was crushing these as a fan before I even met the founders. I’m just lucky to be a part of it,” said Pownall on becoming one of the new faces of CoCo Vodka.
Not only will CoCo be shared daily with Ryan's 1,000,000+ followers, but also sipped and reviewed by his A-list celebrity guests on his video podcast. We've already heard reviews from some celebs calling it their new favorite drink.
CoCo builds on the growing global demand and increasing popularity of coconut water, bringing all the natural benefits of the drink to the liquor space.
Ryan Pownall, an entrepreneur and podcast host who has garnered an enormous following. His achievements include having 1 million followers on TikTok and hosting one of the most viral shows in the world. Pownall also holds a Guinness World Record for hosting the World’s Largest Beer Pong Tournament.
The partnership will also include special promotions for listeners of Ryan's podcast, with chances to win exclusive prizes and experiences.
PR Coverage - Featured in LA Weekly!
Check out some of the amazing coverage we got for the announcement.
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This is obviously some HUGE news for us, so please pass this email along to your accounts/teams to let them know! More exciting news coming regarding the partnership and much more!